This book presents the latest research on national brand and private label marketing - a colle...
This book presents the latest research and recent studies in the field of national brand and p...
This book presents the latest research on national brand and private label marketing, in the f...
This proceedings volume highlights the latest research presented at the 9th International Co...
This proceedings volume highlights the latest research presented at the 8th International Conf...
The 2019 International Conference on National Brand& Private Label Marketing is a unique acade...
This book presents latest findings on brand marketing in retail. In times of economic downturn a ...
This book presents the latest research on national brand and private label marketingin a col...
The 2023 International Conference on National Brand& Private Label Marketing is a unique acade...